Big Data For Small Businesses

Durham Data turns your tech stack data into actionable insights.

Lack of Data Insights

48% of decisions are made based on intuition instead of data. Revenue teams struggle to bring data to the table when making decisions around where to spend marketing dollars

Wasted time

The average marketer spends 6 hours a day on manual data tasks. Revenue tams lose hours a week rebuilding the same reports and manually exporting data into excel.

Unusable Data

Companies run on just 20% of their data while the other 80%: emails, calls, transcripts, tickets go untapped. Valuable data exists across tech stacks but is inaccessible or too difficult to format.

What could your marketing team do with an extra 6 hours a day?

What We Solve

Integrations

To play, press and hold the enter key. To stop, release the enter key.

Outcomes

Conversion Rates

Increased Conversion Rates: Companies that use data-driven marketing are able to increase their conversion rates by over 60%.

Cost Reduction

Optimized Marketing Strategies: Marketing teams that utilize analytics are able to reduce customer acquisition costs by 50% and increase customer lifetime value by 34%.

Attribution

Data driven organizations increase attribution accuracy of marketing efforts from 32% to 77%

Services

Actionable insights for revenue teams.

Define how data will be used to increase revenue for your business. Develop and implement a roadmap for incrementally improving how you use data to make decisions.

Advanced and automated reporting. Finally obtain a full funnel and customer journey view to understand what's working, what's not and where to spend your time to close more deals.

We provide a fractional data team as a service. You focus on growing your business while we handle all the data stuff. It's easy to scale as your needs change and we deliver value in half the time of an in-house hire.